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Strong sales ensures Applied Acoustics keeps growing

Multiple Alpha Portable
Updates
27th August, 2013 | 1 minute read
By Gavin Willoughby, Business Development Manager

With a long career in technical sales, marketing and management, Gavin joined applied acoustics as sales manager in 2004. Committed to delivering the best possible customer service, he has overseen the company’s international growth alongside Adam, culminating in two Queen’s Awards for exporting achievement.

Increased demand for the company’s products has necessitated the installation of a further calibration tank at Applied Acoustics’ Great Yarmouth facility. The new tank will enable production schedules to keep pace with additional customer requirements for advanced subsea acoustic positioning products that are calibrated prior to shipment to check acoustic integrity.

UK Sales Advisor Julian Rickards commented, “As standard procedure we undertake a set of rigorous performance checks including a full hemisphere test to confirm all acoustic products meet specification at multiple angles and across a range of frequency channels, so the new tank will enable us to satisfy this increased customer demand efficiently whilst maintaining stock levels.

The meticulous checks eliminate the possibility of even slight ‘blind spots’ during subsea operations, and give the users complete confidence in system performance.” he added.

Strong sales growth that has taken place in existing markets, new geographical regions and applications, has not only required extra testing and production facilities but also an increase in personnel, up more than 10% from last year.

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